Looking for Art Direction?
My Teams create beautiful, omni-channel user experiences. #unicorn
Holiday Promotions
'Tis the season...

Article Hub
This case study builds an article hub and shows the structure in action on the Zales website.

My Creative Style
This is a collection of creative I have designed over the years. This will give you a feel for my design and art direction style.

The Email Journey
Email marketing helps you connect with your audience to promote your brand and increase sales.

UX Customer Journey
This is case study highlights the chat bot UI designed and implemented on all Signet Jewelers webstores, in response to store closings during Covid-19 shutdowns in 2020.

Zales Style Insider
Wireframes and User Journey, utilizing integration with xml and javascript.

Vera Wang LOVE: Asset Design (over the years)
Vera Wang LOVE is a bridal and fashion fine jewelry collection at Zales and its affiliates.

Marilyn Monroe™ Fine Jewelry Collection
From concept to consumer likes

Disney Enchanted Fine Jewelry Collection
Designs Inspired By Disney's Live-Action Movie Aladdin.

Content Style Guidelines
Project development and content population style guide.

Website Overhaul
Reskin of That Clean Feeling DTC web store for Procter & Gamble's R&D Division. Development in progress as of 26 August 2022.

Fusion 5, Sprint 1
LOFA: There is a market for a monthly subscription service for Fusion 5 blade refills at a set price.
